Christopher Nolan Fans
Christopher Nolan Fans

Posts Tagged ‘Viral Marketing’

The Dark Knight Rises

The Dark Knight Rises Viral Marketing Grows

Posted on Thursday, June 21st, 2012 at 9:11 pm by TeddyBlass

tdkr dew viral The Dark Knight Rises Viral Marketing Grows

The marketing partnership between Mountain Dew & The Dark Knight Rises has been slowly grabbing attention over the past few weeks. This weekend their campaign went high profile as NASCAR driver Dale Earnhardt Jr. won his first race is 4 years while driving the Dew Crew Rises car. Also, content and prizes are now being unlocked through the newly live DewGothamCity.com website. Prizes will include advanced screening tickets, a limited-edition Xbox 360, various gear, and a signed copy of The Dark Knight Rises script by Christopher Nolan! On the website, fans can redeem codes for points, as well as discover content.

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The Dark Knight Rises

3rd Trailer For The Dark Knight Rises Officially Online In HD

Posted on Monday, April 30th, 2012 at 11:16 pm by TeddyBlass

As a reward for all of the fans hunting down the various locations posted in this morning’s viral marketing event, Warner Bros. has officially released trailer 3 online in High Definition. Enjoy:

Head over to Apple Trailers to watch it in glorious Quicktime HD, then share your reactions in the comments below!

The Dark Knight Rises

The New Dark Knight Rises Trailer… As A GIF

Posted on Monday, April 30th, 2012 at 8:21 pm by TeddyBlass

tdkr greenband The New Dark Knight Rises Trailer... As A GIF

All of the trailer images unlocked from this morning’s viral marketing campaign have been edited together by fans into a GIF that essentially shows the full 3rd trailer for The Dark Knight Rises. Extremely small and without sound, the animated GIF is spreading around the internet, and exciting fans who simply cannot wait until Thursday night to watch it in the theater with The Avengers. Not exactly the way I’d recommend viewing the trailer, but if you need to scratch the itch, head over to N-SB.org to check it out!

[via /Film]

The Dark Knight Rises

The Dark Knight Rises Viral Campaign Expands

Posted on Monday, April 30th, 2012 at 4:53 am by TeddyBlass

tdkr viral trailer The Dark Knight Rises Viral Campaign Expands

The viral marketing campaign for The Dark Knight Rises resurrected itself via the official website early this morning. On the website, a series of scanned documents from a police report on the anonymous vigilante known as the Batman seem to be leading fans on a hunt to find evidence of him. A list of previous “Batman sighting” locations have been listed on the website, which asks for citizens take photographic evidence at those locations and submit them via twitter using the hashtag #tdkr70202012 or by emailing tdkr70202012@gothamcitypolice.com.

At the end of police report, the site directs you to another website, tdkr07202012.com, which hints at our reward for sending in photographic evidence: frames/images from the upcoming trailer. And so the hunt begins! A new trailer awaits us with The Avengers on May 4th, and surely another poster is lurking in the shadows. The adventure until then seems like it just got a whole lot more interesting. Head over to the official website to see it all for yourself, and to see if there are any “sighting” locations close to you!

The Dark Knight Rises

The Dark Knight Rises Viral Campaign Continues

Posted on Friday, December 16th, 2011 at 2:00 pm by TeddyBlass

strike banner The Dark Knight Rises Viral Campaign Continues

Yesterday, amidst all of the prologue and trailer anticipation, Warner Bros. sent out a special cylinder to a couple of various websites. On the outside of the cylinder was a map, and included on the inside was Bane t-shirt. Our friends over at Collider posted 17 high-resolution photos of the package and it’s contents for all to see. The ‘Fire Rises’ t-shirt isn’t that impressive, but the map on the cylinder is quite cool. It’s a map of Gotham City with five ‘strike zones’ scribbled on the surface. It’s clear that Bane has a plan for Gotham, and he’s intent on making sure the fire rises. You can check out a couple photos of the viral swag Collider got below. Read the rest of this entry »